We believe that marketing should be treated as an investment. Mutiny’s WarChest does just that, it’s the marketing investment analytics platform that provides insights to drive financial effectiveness in marketing.
Join the growing ranks of smart companies using WarChest to drive growth:
Review all your marketing decisions, uncover which ones drove revenue and profitability alongside unpick whether you are invested effectively within a channel, activity or promotion. Identify the right levels of investment and maximise your effectiveness with analytics rapidly.
Know the impact of your decisions on marketing and media investment, and predict what will happen in different scenarios.
Build out your view of how the wider market impacts your performance, and change or adapt your decision making as a result.
Show the long-term effect of your brand’s health on sales, and know with confidence that increasing brand health by X% will directly impact your financial performance by $Y.
Track how pricing and discounts are impacting your sales, and how key sales periods are driving consumer sales behaviours.
WarChest has integration capabilities with all the most common marketing data sources. Integrations are engineered to make the coordination and ingestion of data, easy and quick. Our advanced tool-suite automatically detects errors within data-sets and fast-tracks the repair process.
Improve which formats you use to drive your business growth, and understand how best to leverage formats for revenue improvements.
Know how to negotiate for better assets, relationships and more.